Kicking Off A Summer of International Flavours
With over 200 ethnicities represented in Canada, you can bet there will be plenty of Canadian eyes glued to screens when soccer teams from around the globe compete for the sport’s ultimate prize this summer. Such incredible cultural diversity may be one of the reasons why Canadians love international cuisine. An amazing 73% of consumers say they like to experience other cultures through food (Mintel - Ethnic Foods and Flavours).
Increasingly, we’re seeing the inclusion of natural botanicals in food products, especially in beverages and snacks. We believe this trend is going to grow stronger, and we’re not alone: the use of floral flavourings in food and beverage products grew by 88% in 2017, according to Mintel data. As a whole, the botanical extracts market is projected to grow to nearly $6B USD worldwide by 2022, driven in large part by consumable applications.
Drink to Your Wellness
We’ve all heard the expression “liquid lunch”, but now that’s been joined by “liquid breakfast” and “liquid dinner”!